In the high-stakes world of NHRA drag racing, it’s usually the roaring engines and lightning-fast runs that grab headlines. But behind the scenes, Adria Hight is quietly driving one of the sport’s most powerful teams forward with her strategic vision and business acumen. As the Chief Financial Officer (CFO) of John Force Racing (JFR), she plays a key role in shaping the Force family’s continued dominance in the sport, proving that leadership off the track is just as crucial as performance on it.
From Trackside Childhood to Financial Leader
Born in 1969, Adria Hight (née Force) grew up immersed in the world of drag racing. Now 56 years old (as of 2025), she is the eldest daughter of John Force, the legendary 16-time NHRA Funny Car champion, and Laurie Force, the family’s grounding presence during the chaos of race weekends. While her sisters—Ashley Force Hood, Brittany Force, and Courtney Force—became professional racers, Adria gravitated toward the operational side of racing early on.
Her upbringing gave her a front-row view of what it takes to run a racing team, not just in terms of performance, but in sponsorship management, logistics, and finances. These formative years spent around racetracks and team meetings helped shape her into the savvy businesswoman she is today.
CFO of John Force Racing: More Than Numbers
Adria Hight took over the role of CFO at JFR with a clear vision: grow the business side of the team while preserving the competitive edge that the Force name has become known for. Her daily responsibilities include overseeing budgeting, negotiating sponsorships, handling payroll, and guiding the financial strategy for the entire organization.
JFR isn’t just a racing team—it’s a business powerhouse, with an estimated operational cost of around $1.5 million per race. Under Adria’s direction, the team has secured multi-year deals with top-tier sponsors like Peak Antifreeze, Chevrolet, Monster Energy, and Auto Club of Southern California. These partnerships have played a major role in maintaining JFR’s presence at the top of the NHRA food chain.
Her work behind the scenes has been instrumental in growing JFR into a brand that extends beyond the track. With Adria at the financial helm, the team has been able to invest in newer, safer, and faster vehicle technology, better logistics, and advanced performance analytics. In many ways, her approach mirrors the strategic precision needed to win a race.
Personal Life Blended with the Business
Adria married Robert Hight in 1999, intertwining two branches of the John Force Racing family tree. Robert, a two-time NHRA Funny Car champion (2009 and 2017) and current President of JFR, started out as a member of the crew before climbing his way up the ranks. Their union is not just personal—it’s professional, too. Together, they make a powerhouse couple blending race-day performance with financial planning and business foresight.
They have a daughter, Autumn Hight, who is currently 14 years old. Autumn has become a regular presence at races, drawing attention as a potential next-generation Force-Hight racer. While it’s too early to say whether she’ll join the family business officially, her exposure to the sport from a young age is reminiscent of Adria’s own childhood.
Resilience in a Male-Dominated Arena
Being a female executive in a sport traditionally dominated by men hasn’t always been easy, but Adria Hight has proven her capabilities through consistent results. Whether navigating the 2008 financial recession or the economic uncertainty during the COVID-19 pandemic, she kept JFR afloat while many teams were forced to scale back or shutter operations.
She’s made it clear that her leadership isn’t just about managing risk—it’s about planning for the future. As motorsports begins to shift toward sustainable energy solutions and the potential introduction of electric vehicle (EV) technology, Adria’s strategic foresight will be crucial in adapting JFR’s business model.
Net Worth and Influence
Adria Hight’s estimated net worth stands at around $1 million. While she maintains a relatively low public profile, her impact behind the scenes is substantial. Her husband Robert Hight, thanks to his dual role as racer and JFR president, has built a personal net worth of roughly $3 million.
Together, their combined expertise continues to reinforce the strength of John Force Racing. With over 20 NHRA titles under its belt, JFR has proven time and again that it’s not just about horsepower—it’s about leadership, planning, and long-term strategy.
Legacy Beyond the Finish Line
With John Force’s incredible 154 career wins anchoring the family legacy, Adria’s leadership ensures that future generations—possibly starting with Autumn—will inherit not just a winning team, but a well-run, financially sound organization. Her influence is one of the reasons JFR has remained not just relevant, but dominant in a sport that’s always evolving.
In an industry where the spotlight tends to fall on the driver’s seat, Adria Hight’s story is a reminder that real power often lies off-track. She has redefined what it means to be part of a racing dynasty, proving that success isn’t just measured in seconds on the strip, but in decades of smart decision-making and unwavering commitment behind the scenes.